Whoop builds World Cup campaign around Cristiano Ronaldo’s long career
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AI Briefing
- • Whoop is launching a World Cup campaign centered around Cristiano Ronaldo's long career.
- • The campaign follows Ronaldo's journey from Madeira to the World Cup, using biometric data.
- • The partnership aims to showcase the impact of fitness tracking on athletes' careers.
Source Summary
Flower Shop’s creative follows the Portugal star from Madeira to the World Cup with biometric data as a key theme.
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