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Not Dave's Single: This Classic Wendy's Burger Was Meant To Take Down Burger King's Whopper In 1986

Not Dave's Single: This Classic Wendy's Burger Was Meant To Take Down Burger King's Whopper In 1986

Source Summary

Forget "Where's the Beef?" The question Wendy's marketing execs should have been asking when they dared to take on the Whopper was "Where's the Innovation?"

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