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Gattefossé: Why actives must now deliver structure, function and well-being

Gattefossé: Why actives must now deliver structure, function and well-being

AI Briefing

  • • Actives in personal care must deliver structure, function and well-being, shifting focus from surface-level benefits.
  • • Skin barrier health is the cornerstone of effective skin care, driving demand for scientifically-backed actives.
  • • Consumers are embracing science-led skin care, driving experimentation with lab-grown ingredients and targeted formulations.

Source Summary

The science of actives in personal care is undergoing a fundamental shift, increasingly driven by skin barrier health as the cornerstone of effective skin care. As researchers deepen their understanding of the skin–brain axis, skin care is becoming inseparable from overall well-being. The result is growing demand for actives that do more than sit on the surface, but are effective at a biological level. Innova Market Insights data indicates that high-performance actives are gaining momentum as consumers embrace science-led skin care. According to the market researcher’s 2026 trends, consumer curiosity is driving experimentation with advanced lab-grown ingredients and next-generation botanical actives, blending biotechnology with nature for more targeted, results-driven formulations.

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