Advertising Association Unveils New Global Identity for Sector at Outernet London ahead of Cannes Lions Trade Mission

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London, 15 June 2026: The Advertising Association has today unveiled a major new international brand campaign, ‘UK Advertising. Where Creativity Works’ at Outernet London, designed to champion the sector’s global exports following the sector’s record-breaking £19.4 billion economic performance in 2025. Developed by VCCP, its global content creation studio, Girl&Bear and digital experience agency, Bernadette, [...] The post Advertising Association Unveils New Global Identity for Sector at Outernet London ahead of Cannes Lions Trade Mission appeared first on Roastbrief US .