High-street haute couture: Zara signs John Galliano to 're-author' its archive collection
· tokunbo salako
AI Briefing
- Zara partners with John Galliano to re-author its archive collection, bringing haute couture to the high street.
- The two-year deal will see Galliano re-interpreting Zara's 20-year-old archive collection.
- The collaboration is a significant move for the fast-fashion retailer, marking its first foray into haute couture.
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