The TikTok Treasury: Why the UK’s Next Generation of Founders is Turning to Social Media and AI for Financial Literacy

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Xero research reveals that while 72% of UK students aged 16–21 aspire to start a business, many lack financial confidence and are increasingly turning to TikTok and AI tools for guidance on tax, budgeting and cash-flow management. The post The TikTok Treasury: Why the UK’s Next Generation of Founders is Turning to Social Media and AI for Financial Literacy appeared first on The Fintech Times .