Netflix expands iHeartMedia video podcast deal with new slate of celebrity-led shows
· soumendra mukherjee
AI Briefing
- • Netflix expands iHeartMedia video podcast deal with new celebrity-led shows.
- • Shows will be available exclusively to Netflix subscribers in paid plans.
- • Details of new shows and release dates have not been announced.
Context
Netflix and iHeartMedia are expanding their partnership to include more video podcasts on the platform. The deal will bring new shows led by celebrities to Netflix.
The expansion of this partnership matters because it adds new content to Netflix, but this content is only available to users with paid plans.
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