Budweiser Partners with Football Icons Erling Haaland and Jürgen Klopp to Unleash New “Let it Pour” Platform for FIFA World Cup 2026TM

AI Briefing

• – Budweiser partners with Erling Haaland and Jürgen Klopp to launch 'Let It Pour' platform for FIFA World Cup 2026
• – The platform includes Bud FC fan events, The Bud Fan Store, and a global film calling on fans to share their celebrations
• – The 'Let It Pour' campaign activates across 40+ countries and marks Budweiser's 4-decade-long association with the FIFA World Cup