“The advisor channel is a primary growth engine for us”: Interview with Virgin Voyages’ John Lovell

AI Briefing

• – Virgin Voyages focuses on kid-free travel, emphasizing adult connections, a key growth area for the brand.
• – Kid-free travel can lead to deeper relationships and more meaningful interactions among adults.
• – This shift allows Virgin Voyages to differentiate itself in a crowded market and attract a new demographic.